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Connecting Scotland to the world


Etihad Airways, the national carrier of the United Arab Emirates, don’t do things by half.

So when they launched their first Scottish route, flying from Edinburgh to Abu Dhabi, our remit included airport photocalls, staging a press conference with the airline’s chief commercial officer, and supporting a launch party for 200 stakeholders at The Assembly Rooms.

Working with Edinburgh Airport and VisitScotland, we highlighted how this new daily service to Abu Dhabi will continue to open Scotland up to the world, making it easier for Scots to travel to the Middle East, Asia and Australia and provide fantastic links for international tourism and trade opportunities.